Soldout undertaken by WGNB is a recently-established limited-edition sneakers platform brand by Musinsa —the largest multi-brand online fashion store in Seoul, South Korea.
Inspired by a winery containing boutique and rare bottles of wine, WGNB envisioned the space of the limited-edition sneakers market being a “shoes-nary”. When spatializing the shoes-nary, the entire space consists of specialized spaces, including an examination room to check the sneaker’s authenticity, a packaging room, and a showcase to store and exhibit the premium sneakers to the visitors.
For the main sales items’ rare existence, designers have created a stable and balanced platform to shine the light on the showcasing items, and the concept of the “shoes-nary” has spatialized and bestowed the ideal storage and showcase for the limited editions.
