Ruben Doornweerd is an Amsterdam-based graphic designer with a distinctive conceptual approach to design and typography. His practice comprises a vast array of design projects, including visual identities, book design, websites and self-initiated projects.
Foam, an international organization dedicated to supporting outstanding photography talents, commissioned Ruben to create Foam Album 12 – a publication on to the first international photography fair in Amsterdam titled Unseen.
The book provides an overview of various photographers’ works and exhibitions, integrated with inside knowledge of &Foam concept store, as well as the new further plans of the institution. The content is very vivid, and diverse, therefore Ruben decided to make the whole book design rather simple.