Max Pinckers is a Belgian photographer living and working in Brussels. After spending his childhood in Indonesia, India, Australia and Singapore, he got back to his homeland to study documentary photography at The Royal Academy of Fine Arts (KASK), Ghent.
Two Kinds of Memory and Memory Itself, a project completed in 2015, displays Max’s interest in the Japanese culture. The project refers to the stereotypes rooted in the mindset of the people from the West, for whom Japan seems a strange, remote place, ruled by the curious customs.
Max reconstructed typical scenes assigned to the Japanese culture, like manicured bonsais, wasted bankers, and sumo’s and presented them in the style of a document.
As Munemasa Takahashi from European Eyes on Japan says: “Pinckers found little evidence of these motifs, and none of these preconceived elements seemed to be the most culturally predominant. This different experience resulted in him searching for these constructs within the contemporary Japanese landscape, creating staged scenes influenced by cliche and by existing images created by foreigners.”