Andrea Jiapei Li is a New York-based womenswear designer and graduate of the MFA in the Fashion Design and Society program at Parsons, New York. Her namesake brand debuted at New York Fashion Week with her Spring/Summer 2015 collection, which immediately got top stockists like Dover Street Market New York.
Andrea believes in the importance of convey emotions and telling the stories behind her designs. Her creative process tends to revolve around a particular theme; she finds impressive.
Collection SS17 named Her Name Is Dada represents the unreserved and unrestrained approach of 1920's Dada Movement. Same as the artists in that era, she was inspired by eclectic and sometimes arbitrary objects in daily life. For example, the gradient fabrics Andrea used stands as a metaphor for of a sunset.
Her Name Is Dada celebrates a sporty and modern spirit of women. It presents a mixture of innovative fabrics used on classic designs, what makes the collection wearable, but still conceptual.